BEGIN:VCALENDAR VERSION:2.0 PRODID:-//wp-events-plugin.com//7.4.2//EN TZID:Asia/Tokyo X-WR-TIMEZONE:Asia/Tokyo BEGIN:VEVENT UID:160@sccij.jp DTSTART;TZID=Asia/Tokyo:20260929T120000 DTEND;TZID=Asia/Tokyo:20260929T140000 DTSTAMP:20260814T041153Z URL:https://sccij.jp/events/september-29-2026-luncheon-luxury-japan/ SUMMARY:September 2026 Luncheon #2 “Luxury Japan: From the Rising Sun to the Rising Resort” DESCRIPTION:\nJapan has long been one of the world’s most sophisticated a nd influential luxury markets. Today\, fueled by a historically weak yen a nd record-breaking inbound tourism\, the country has also emerged as a glo bal luxury shopping destination. In this luncheon\, Mr. Davide Sesia\, Exe cutive Vice President and Director of Sogo &\; Seibu Co.\, Ltd.\, will explore how this transformation is reshaping Japan’s luxury sector and w hy brands must look beyond the current tourism boom. Drawing on more than 30 years of leadership experience in Japan’s luxury and fashion industry \, he will share insights into the evolving balance between international visitors and the resilient domestic Japanese consumer\, and what it means for the long-term strategies of luxury brands operating in Japan.\n\n\n\n\ n\n\n\nJapan’s luxury market is undergoing a remarkable transformation. A historically weak yen\, record levels of inbound tourism\, and changing consumer dynamics have turned destinations such as Ginza and Omotesando in to global luxury shopping hubs\, helping Japan stand out as a growth marke t at a time when the luxury sector has faced slower momentum elsewhere.\n\ n\n\nBut can this “shopping resort” model provide a sustainable founda tion for long-term growth?\n\n\n\nInbound demand can be highly sensitive t o currency fluctuations\, economic conditions\, and geopolitical developme nts. At the same time\, rising prices and crowded boutiques risk distancin g the sophisticated domestic consumers who have historically formed the fo undation of Japan’s luxury market.\n\n\n\nDuring this luncheon\, Mr. Ses ia\, will examine the opportunities and risks behind Japan’s current lux ury boom and discuss why brands need to balance short-term inbound opportu nities with long-term relationships with Japanese consumers. He will explo re the shift from transactional retail toward relationship-driven strategi es built around customer loyalty\, targeted CRM\, exclusive experiences\, and strong brand equity.\n\n\n\nDrawing on more than three decades of expe rience in Japan - including over 20 years as President of Prada Japan - Mr . Sesia will provide an insider’s perspective on how Japan’s luxury co nsumer and retail landscape have evolved\, and where they may be heading n ext.\n\n\n\nWhether you are working in luxury and retail\, consumer goods\ , marketing\, tourism\, or simply interested in the evolution of the Japan ese market\, this luncheon will offer valuable insights into how global br ands can navigate one of the world’s most distinctive and strategically important luxury markets.\n\n\n\n\n\n\n\nDate:Tuesday\, September 29\, 202 6Time:12:00 - 14:00 (D.O. 11:45)Venue:Shangri-la Tokyo\, @The Pavilion (27 F)Marunouchi Trust Tower Main\, 1-8-3 Marunouchi\, Chiyoda City\, Tokyo 10 0-8283 (MAP)Entry Fee:• \;Members: \;JPY 6\,500 or 1 SCCIJ vouch er 2026• \;Non-members: \;JPY 9\,600Registration:*Deadline: Sep tember 23\, 2026\, 12:00 JST.**Until September 3\, registration is priori tized for SCCIJ members. After this date\, seats will be allocated on a f irst-come\, first-served basis.**No-shows and cancellations after the dead line will be fully charged.**Please inform us in advance of any dietary re strictions.*Concept:• \;This event consists in a 3-course lunch foll owed by a presentation (and Q&\;A). The setting is ideal for networking .• \;Participants are typically members of the Swiss-Japanese busine ss community\, but non-members are also welcome to join.• Seats are not attributed (free seating).• \;Dress code is business / business casu al.Disclaimer:• \;The SCCIJ may film and take photographs of this ev ent. If you participate\, please be noted that these pictures and videos m ay be used in various media\, such as the SCCIJ website\, SCCIJ social net working sites\, and SCCIJ promotional materials. If you do not want to app ear on these pictures and/or videos\, kindly notify the SCCIJ staff at the event.• \;The views expressed by the speaker(s) do not reflect thos e of the SCCIJ as an organization.Inquiries:By e-mail to \;info@sccij. jp\n\n\n\n\n\n\n\n\n\n\n\nBiography of the Speaker\n\n\n\n\n\n\n\n\n\n\n\n \nMr. Davide Sesia currently serves as the Executive Vice President and Di rector of Sogo &\; Seibu Co. Ltd. He was appointed after the acquisitio n by Fortress Group\, making him the first non-Japanese national to hold t he role.\n\n\n\nSince coming to Japan in 1992\, Mr. Sesia has gained exten sive management experience at the Japan branches of several overseas fashi on companies. After serving as CFO at Benetton Japan and Managing Director of Benetton Korea\, he held the position of Representative Director and P resident of Prada Japan from 2000 to 2022\, overseeing Japanese and intern ational subsidiaries\, including Miu Miu\, Church’s\, Jil Sander and Hel mut Lang among others. He concurrently served as Executive Managing direct or of Prada Holding Japan\, Retail Real Estate subsidiary in 2015-2023. Ad ditionally\, a book author and guest speaker and participant in seminars a nd other events on the luxury market and consumer behaviour. Having been d oing business in Japan for about 30 years\, he is well versed not only in the Japanese language but also in Japanese culture and business. In recogn ition of his contributions to the fashion business\, he was awarded the “Cavaliere” of the Order of Merit of the Italian Republic in 2010\, “Ufficiale” in 2020 and “Commendatore” in 2025. Davide holds a deg ree in business administration from the Catholic University in Milan.\n\n\ n\n\nAccess\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n ATTACH;FMTTYPE=image/jpeg:https://sccij.jp/wp-content/uploads/2026/08/scci j-luncheon-Sept-29.jpg CATEGORIES:NO COD,Upcoming Events END:VEVENT BEGIN:VTIMEZONE TZID:Asia/Tokyo X-LIC-LOCATION:Asia/Tokyo BEGIN:STANDARD DTSTART:20250929T120000 TZOFFSETFROM:+0900 TZOFFSETTO:+0900 TZNAME:JST END:STANDARD END:VTIMEZONE END:VCALENDAR